Hand-drawn drafts

Front Covers

Contents Page

Double Page Spread

These are the drafts I have drawn which I have used as a guide for the digital ones. I used all the necessary conventions, in some I added conventions which are not compulsory and can be left out for example a plug. A plug does not always have to be used unlike a masthead. Therefore I tried to experiment with using different conventions to see what the effect was to help me decide what conventions I would use and which ones I would not.

Survey Responses

https://www.surveymonkey.com/results/SM-LHBS7MFV/

These are the responses I collected from my survey which assisted me with making final decisions on my target audience. The majority of the survey responders were from the 16-30 catergory which is my magazines target audience therefore the results were all valid to the magazine I was looking to create. Indie pop/rock was highlighted as peoples favourite genre, this is useful as it is the magazine genre I was looking to make. Although the preference of the frequency of the magazine was not what I had planned for my magazine (a bimonthly one) instead people preferred a weekly magazine but I felt that there was more of a market for a bimonthly magazine as NME a similar genre magazine is weekly and that would be more competition for my magazine.

My Survey For Market Research

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Behind the scenes of magazine shoots

I found Lana Del Rey's behind the scene shoot the most inspiration here are a few:

LDR: Vogue Magazine 2012
LDR: FADER Cover Shoot 2014

Lorde: Rolling Stones Shoot 2014
Lykke Li: Interview Photoshoot For Spin

Ideas

These are some initial ideas I gathered to inspire me for my models look. I included outfits, make-up, hair and accessories which would appeal to my target audience. For outfits I wanted darker colours like maroon, camo-greens, denims which are all associated with the indie genre. If I picked bright colours like magenta, yellows and bright purples this would be more of a pop look but since my genre is indie pop/rock the outfits take influences from rock and pop. For the makeup I wanted an bold eyeliner look which still kept some elegance. The picture in the top right of the last moodboard (Hannah Murray) inspired me to colour coordinate the models makeup to the outfit as they use the bright red lipstick, skirt and love heart on the top. I find this makes a bold statement therefore I would try and do this when creating my models look. I did like the idea of having floral headbands with flowers but later disregarded this as it did not fit with the pop/rock look my model had. 

Price

Reader Profile

Conventions & LIIAR Analysis